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Fintech & Ecommerce

Visa will acquire Latin American fintech pioneer

Oct 28, 2020

The acquisition of YellowPepper builds on a strategic partnership and investment Visa made in YellowPepper in 2018

Visa

Visa will acquire Latin American fintech pioneer. Source:
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Visa has signed a definitive agreement to acquire YellowPepper.?This acquisition will accelerate the adoption of Visa’s “network of networks” strategy.

It’s about reducing the time-to-market and cost for issuers and processors associated with accessing interoperable solutions, regardless of who owns or operates the payment rails.

YellowPepper will facilitate an easier integration to Visa Direct, Visa’s real-time push payments platform, Visa B2B Connect, Visa’s non-card-based payment cross-border B2B network, and value-added services.

Collectively, this will expand digital products and services enablement, provide compelling and safe experiences for the ecosystem, and grow new flow volumes and transactions.

Over the last three years, we have partnered closely with YellowPepper to deliver innovative solutions to clients in the region. As these solutions scale to other markets, aligning more closely with YellowPepper and combining our businesses is a natural extension of our relationship. Together, we can offer a flexible and low-cost platform in order to connect to multiple networks for new flows throughout Latin America and beyond. With our acquisition of YellowPepper we will make it easier for clients to enable new use cases and expand our value-added services, such as tokenization, multi-rail integration, identity validation, authentication, and risk tools to deliver an integrated user experience
Ruben Salazar, Head of Innovation and Products for Visa Latin America and the Caribbean

We’ve reported that Brazilian fintech EBANX has announced the launch of EBANX GO. That’s a prepaid card that offers a digital payments account in a partnership with Visa across LATAM.

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