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Finance & Economics

Wells Fargo rolls out mobile app update with AI-powered virtual assistant

Oct 29, 2021

The debut is scheduled for the next year

Wells Fargo

Wells Fargo rolls out mobile app update with AI-powered virtual assistant. Source: shutterstock.com

Wells Fargo has announced a rebuilt mobile banking experience, set to begin rolling out early next year, with a new virtual assistant, Fargo?, to be added later in 2022.

As the Wells Fargo Mobile? app debuts next year, its 27 million mobile customers are expected to see a new experience, according to the press release. That includes everything from the way they send and receive money via a one-stop-shop Pay & Transfer hub to how they explore products and more.

The first phase of the transformed mobile app will begin rolling out in early Q1 2022 with a phased rollout to consumer, small business, and Wealth & Investment Management customers.

Once Fargo is added to the mobile app, customers will be able to get answers to their everyday banking questions and will be able to ask Fargo to complete the task for them.

As the AI-powered virtual assistant evolves, it will also surface personalized insights and recommendations to help customers better manage their finances.

Our customers live on their phones, accomplishing every task and planning their next important life moment all via digital. They expect their mobile banking app to mirror the same frictionless and time-saving experiences they get with other apps they use. The rebuilt mobile app will not only deliver a more seamless experience for customers, but it will lay the foundation for a digital personal finance experience that pushes the whole industry forward as new features such as Fargo and others are added in 2022 and beyond
Michelle Moore, Wells Fargo’s head of Consumer Digital

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