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Finance & Economics

Turkish e-commerce grew almost 40% in 2019

May 04, 2020

The growing share of mobile internet and apps are going to boost Turkish e-commerce

Turkish e-commerce

Turkish e-commerce grew almost 40% in 2019. Source: unsplash.com

Last year, e-commerce in Turkey was worth €10.76 billion, meaning an increase of 39% compared to 2018 with €7.76 billion, according to Ecommerce News.

The data found that the average annual growth rate of the e-commerce industry in the country was around 35% over the last 5 years.

At the same time, 54% of the e-commerce industry’s value comes from multichannel retailers and online-only players. Another part comes from online betting and holiday & travel bookings. Of all these sectors, the pure online retail posted the largest growth, rising 48% year-on-year.

We have witnessed new categories that performed a very rapid growth by providing the consumer with a fast delivery experience and that people who have never used e-commerce have become users
Kübra Erman Karaca, the head of TÜBu0130SAD

We’ve reported that cash payments in New Zealand are set to face the decrease over the next four years as COVID-19 pandemic causes growing concerns.

 

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